Questions about how to publicize and promote your work.

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28
votes
8answers
6k views

Why do hardcover books retail for more than three times the cost of softcover books?

One thing I've noticed while browsing bookstores is that hardcover books tend to cost more than softcover ones. Oftentimes a hardcover book that's five times the price of a paperback doesn't have ...
13
votes
5answers
1k views

What marketing techniques are effective for short story eBook collections?

I have a collection of short stories that I'm currently selling in the Amazon Kindle marketplace, and one of the biggest hurdles to actually getting my works read is lack of exposure. My passive plan ...
13
votes
3answers
930 views

Meeting with a respected publisher, what questions should I ask?

At a writing conference I've managed to snag a 15 minute appointment with a publisher (who published Terry Pratchett, my favourite author). I'm a debut fantasy novelist. She will have received a ...
11
votes
2answers
881 views

Do authors get paid for quotes and attributions used on book covers?

I think I know the answer to this, and my guess is "No", but I don't have a definitive reason what that guess is. When you see on the cover of a book, not from a newspaper or reviewer, but from ...
11
votes
3answers
14k views

Where can I find sales numbers for books?

I'm a writer, working on a non-fiction book proposal. Finding public, free sales numbers for comparable titles is nearly impossible. BookScan is a subscriber service run by Nielsen. "Above the ...
10
votes
7answers
290 views

What should I do to promote my books?

My publisher currently does a lot to advertise my books, but what can I do to help spread the word? ETA: Here's what my publisher said they do to promote their books: "Dreamspinner invests 10% of ...
8
votes
4answers
432 views

Does giving away free stories boost sales?

Is it worth it for writers to give away free short stories (or entire novels)? I've heard people say that having freebies on your site can boost sales of your books. I'm not talking about giving away ...
7
votes
6answers
604 views

Write multiple trilogies or make a saga?

So I am currently writing a fantasy story that tends to be long. This question is related to the following question: related The main difference resides in that it is certain that the story will be ...
7
votes
4answers
275 views

How do I find a suitable copywriter?

I am in the process of creating a web application. I will need some copy written for various pages in the site and some of the marketing marketing material. I am contemplating hiring a copywriter to ...
7
votes
2answers
731 views

Best time to release a new novel?

More specifically, an e-book. I know some markets tend to have season changes which make a certain time of year more beneficial for sales, but I was wondering if anyone had noticed anything similar ...
7
votes
3answers
139 views

What are the challenges of converting blog content to a publishable work?

I have been actively participating in the "blogging world" and have developed a substantial portfolio of 25-75 word "rants" on a variety of topics related to my specialty. I would like to know how ...
7
votes
1answer
250 views

As an new author, how important is to have a personal website?

I'm planning to create a Facebook page where I can (hopefully) build a small fan base. I've seen many authors who have a personal websites. I'm not very sure, though, how important this is, and ...
7
votes
1answer
405 views

How can I find short-story spinoffs for my fantasy epic?

I write epic fantasy; I've written two trilogies in a joint setting, and am writing further books in the same setting. I would like to start writing short stories for my setting as well - stories ...
6
votes
1answer
1k views

Can I Copyright My FaceBook Status Post?

Can I copyright my Facebook status updates? In the terms and agreements I didn't see a clear statement stating that Facebook owns my material. Secondly, if I can't copyright the material I post on ...
6
votes
2answers
217 views

Publishing a Children's Picture book — Question about an App and a Printed version

I've written and had illustrated a children's picture book. I'm thinking of making this into an App for download from the Apple Apps store. I'm also considering looking for a publisher to publish a ...
5
votes
7answers
356 views

What's the most marketable title?

I am writing a novel about someone being chased by the Russian Mafia. A hitman is sent to save her and that's where the books takes off. I have way too many titles floating in my brain - three to be ...
5
votes
4answers
158 views

What is a productive response to a negative review?

I see basically three possible responses: (a) Write a rebuttal ranting that this person is a jerk and his criticisms are totally unfair and that he isn't worthy to be spit upon by a great author like ...
5
votes
3answers
1k views

Why do authors usually put a reference section at the end of a book when they are not referenced throughout the entire book?

In the references list (usually at the end of a book), I've noticed that authors like to include references to other materials. However these materials are not so-called "referenced" or "linked" at ...
5
votes
3answers
147 views

Dedicated micro website

I recently wrote a non fiction book. A marketer from the publishing company, advised me to setup a small website with a few pages dedicated to this book. This website will have a description of the ...
5
votes
3answers
473 views

Is it unusual to use product placement within a fictional novel, and what are the legalities around this?

We intend to use the name of a well known brand within our novel and have written to them to gain permission to use their name. They have got back in touch today to say they would be honoured for us ...
5
votes
2answers
397 views

Pricing your Kindle ebooks at Amazon

Basically, I would like to know what's the optimal price for ebooks published at Amazon (via Kindle Direct Publishing.) By "optimal" I mean the price that is more likely to generate sales. I'll try ...
5
votes
1answer
215 views

What's a minimum recommendable word-count to generate sales in Amazon Direct Publishing (ADP)?

I entered a contest where authors are required to write a story of 3000+ words. The winners will be those who make the most sales in Amazon Direct Publishing (ADP). I already have the plot, but I'm ...
5
votes
2answers
196 views

How to advertise a free e-book?

I've created a free e-book in online HTML, EPUB, MOBI, and PDF formats. I've created a small site to advertise this book and an other site (currently supports forums) for the community of readers of ...
4
votes
3answers
316 views

Does anyone know the average number of times a new author has to submit before acceptance?

I can't find any authoritative citation for this. As an example, I know that the average entrepreneur has to be involved in 12 new businesses before he has a successful enterprise. That is the ...
4
votes
2answers
667 views

How can I better promote my film review blog?

I've been running a film reviewing blog (hosted on Blogger.com) for around 4 months now, as the sole author. I would like to increase the amount of people reading my reviews if possible, and as such I ...
4
votes
4answers
3k views

A tricky serial semi-colon

A serial comma is used to separate a list of items: For breakfast, we had ham, eggs, and toast. A serial semi-colon is used when items in the list have commas: For breakfast, we had ham, ...
4
votes
3answers
292 views

What's a good market for experimental novellas?

A short story of mine has grown until it's become a bit of a monster - about 15K. I don't know if that makes it a novelette or a novella, but it's certainly too long for most of the journals I would ...
4
votes
2answers
338 views

How can one get better at copywriting?

Since copy is such a key part of a startup's website, many business people would like to learn to be good copywriters personally. Such a person would need to be a good persuasive writer, and able to ...
4
votes
4answers
137 views

Can you sell a book for money while having it published online for free?

I write novels, I'm not a big name publisher or anything else but I have ideas that I think should have a chance to be seen by others. Most of my work is for private use, like sharing with friends ...
4
votes
4answers
158 views

Where to find authors for highly technical articles?

I've looked at some of the largest outsourcing sites. These have huge amounts of software developers, and huge amounts of casual writers. I'm having enormous difficulty finding authors that would be ...
4
votes
1answer
36 views

Is same content different titles allowed (or sensible)?

In the software world, it's easy to do A/B testing where a website introduces two versions of the same information to test which one users prefer. I'm wondering if it's possible to do something ...
4
votes
1answer
33 views

How to Write a Pitch Letter?

I've recently accepted a job working for a publicist who is linked to a well renowned celebrity chef. My first assignment is to compose an email that can be used to pitch blog post sales. What ...
4
votes
1answer
73 views

Capitalizing “The” in Title Case - Increases Engagement?

I regularly write advertisements for a client who insists that capitalizing "the" improves conversion rates (the number of people that click or buy). I know that it's technically wrong and it drives ...
4
votes
2answers
8k views

How to retrieve the number of copies sold for a specific book?

I'm doing a research and I'm would like to know actually how many copies of a specific book has been sold until now. I really don't know where can I find this number and what is the more accurate ...
3
votes
3answers
58 views

Putting together an effective writing blog

I'm a part-time freelance writer, and I'd like to put together a blog to showcase my writing through posts and to link visitors to my work on other sites. However, I'm a little bit lost about what ...
3
votes
2answers
230 views

What is the business model for Creative Commons books?

I notice that a lot of computer and programming books are now licensed under various permutations of the creative commons license. Half of the books published by No Starch Press and Apress (at least ...
3
votes
1answer
91 views

Writer's Platform

I realize most agents and publishers ask you information about your writer's platform. I looks like having a writer's platform has become an essential part of your introduction to agents or ...
3
votes
3answers
869 views

Is there anything like 99designs for text writing?

I'm not a writer, but a technical oriented entrepreneur.. One of the barriers I always run into is that I'm also the lead guy for providing the content for marketing gigs, speaker bio's and website ...
3
votes
1answer
112 views

What are the elements of a good blurb?

I'm writing a blurb. To do so, I'm using my favorite novels as examples. Here's one: Kafka on the Shore by Haruki Murakami. Kafka on the Shore follows the fortunes of two remarkable characters. ...
3
votes
1answer
78 views

Are headlines about lists superior in print as they are in web content?

A common tactic for capturing attention is using a headline N something for something For example on Copyblogger some headlines: 10 Sure-Fire Headline Formulas That Work The 5 Things Every ...
2
votes
2answers
181 views

Do novels that are set in not-so-famous countries sell less?

By not-so-famous countries I mean those you don't usually find in novels, movies, TV, magazines, etc. One example is Chile (the place I was born). I'm not sure about America/Europe but if you go to ...
2
votes
2answers
169 views

What is the best way forward for a first time author with little cash?

I am working on my first novel which is a collaboration with a friend. We both have no experience and no contacts within the industry, so we are realistic about the prospects for the first novel and ...
2
votes
2answers
88 views

Are Novellas marketable?

I am thinking of writing a novella, but I am not sure whether it is marketable. I have a story in mind, but I'm trying to determine how best to publish a novella, whether it's worth publishing, and if ...
2
votes
3answers
58 views

using a literary agent

I have read numerous books on the pros and cons of getting representation with a literary agent. Would any of you care to give advice on whether or not an agent is a good idea? I understand they work ...
2
votes
1answer
33 views

How do existing covers compare to possible new ones?

I have a fairly large collection of titles on Amazon, and I'm wondering whether I should by my own efforts replace them with covers I've made myself by services like canva.com. I have an MFA friend ...
2
votes
1answer
32 views

Should I use figure titles for diagrams on the web?

Should I use figure titles for diagrams in web content if the diagram already has a caption? Guidance or references are appreciated. The context is a marketing page whose basic structure is shown in ...
2
votes
1answer
116 views

Article submission websites

I recently wrote a book about an open source software library. The book is published and available in bookshops, so now marketing has the highest priority. I have the idea to submit articles about ...
2
votes
3answers
232 views

How to research and discover topic popularity and trends to determine topic selection for article writing?

I have been asked to write various technical and non-technical articles about computer usage, Windows usage (perhaps some Mac and *nix as well if they let me), Windows repair, and various other ...
2
votes
1answer
191 views

Short story cover: “a story” or “a short story” or not putting anything at all

I'm confused because it seems like very few people put "a short story" in the cover of their short stories (only one short story.) In fact, they don't seem to put anything at all. Another authors just ...
1
vote
1answer
250 views

Commercial novels, a prefered POV?

This pertains to the potential salability of electing to choose between POVs, here specifically between first or third person limited. There are several threads, like What are the advantages and ...